internet marketing terms

Drama.
Drama jolts a reader into paying attention.
Novels use it. Movies use it. TV uses it.
There’s no reason why your content shouldn’t use it.
And one of the best ways to create drama is to disagree with your headline. (Yes, I said disagree).
So let’s look at an example:
Headline: The Logical Case For Increasing Your Prices
First Paragraph: Let’s […]
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